Be a smart talker with patients

TopTips2Jane BraithwaiteCommunications between many practices and their patients in this digital age need improving. Jane Braithwaite (right) says it is important for all of us to learn about the options now available and to take a view on which system might best suit our practice and our patients.

Communication with patients is key to all medical practices and there is an abundance of technology available to assist.

NZIn a previous article about how to get more patients (‘Be more attractive’), we considered ways to use technology to communicate from a marketing perspective.

This month, I discuss how we communicate with our existing patients to increase loyalty and improve their level of satisfaction with our service.