Emulate a theme park experience. . .

. . . but don’t be a Mickey Mouse outfit. In the seventh of her essential series for doctors in the aesthetics world, Pam Underdown reveals how to create a compelling patient experience – and watch your profits grow overnight.

Disneyland frontDid you know: The No.1 reason patients will leave your clinic is not because of a bad result?

It will be because of ‘perceived indifference’; meaning they didn’t feel valued, so they don’t feel compelled to return.

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