Svelte, sophisticated, Swedish
Volvo’s long-running friendship with doctors is still very much on, finds Independent Practitioner Today’s motoring corrrespondent Dr Tony Rimmer.
Despite the onslaught of multimedia news reporting and political spin-doctoring, the medical profession has managed to remain top of the list when it comes to trust and respect in the eyes of the public.
This is probably why a doctor was cast as the driver of car fighting through the snow to get to a sick patient in a television advert a few years ago.
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