Make sure you’re upwardly mobile

Doctors, private hospitals and clinics are losing business because they are not understanding the mobile-using patient, warns Scott Hague.

Casual Businessman messaging on a phoneWith some three-quarters of the UK population now owning smartphones, we have a wealth of knowledge, products and services at our fingertips constantly.

The digital patient is a reality. Your existing patients are undoubtedly among the 90% of online adults who have used the Internet to access information about health.
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